Breathe.
Owning your own business isn’t easy – marketing one is even harder. That’s why WTF Marketing exists.
Marketing overwhelm isn’t easy to battle. It’s always easier to have help – and WTF Marketing is here for you. Specifically, I help you:
Understand your business
- define and own a niche that’s large enough
- get clear on your products or services and your unique angle
- find the thing that people love or hate about you and exploit it ruthlessly
Understand your market
- understand who your Customers are
- understand who your Competition is
- understand what influences both
Clear the path from first impression to purchase
- cut through the crap of “social” strategies that just don’t work
- build a marketing plan (not just a “social media plan”) that does work
- leverage “old-school” marketing to build a solid plan
- implement clear metrics and find a good Return on Investment
- implement a clear Call to Action
- build plans for testing and tweaks
Learn how to expand your offline efforts on the web
- finding the right social platform for your business (if any)
- how to set up your Blog and Email List, and any other social platform that makes sense
- how to not become a pitchy snake-oil salesman
- how to build out systems and strategies to connect with new customers
Build the strategy to build community
- clearly understanding your tools and efforts
- clearly understand how to measure what’s working and change what’s not
- finding the things you can easily stop doing today
Find and share your story relentlessly
- allow your customers to refine your story, product, and service
- continuously find and refine story with new angles
If you’re interested in working with me, there are a few different ways to do so:
But first, I highly suggest snagging my guide and getting to know me through the blog:
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