Interchangeable vs Irreplaceable

I have a quirk that pisses a lot of people off: I hate the phone. Unless you’re my wife, you may not get a call back – ever. Sometimes even clients I like will get the cold-shoulder. I used to have a 10-minute bullshit limit on phone calls, now I’ve totally banned unplanned phone calls. This is a quirk […]

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Why Colorado Consumer Health Initiative’s Obamacare Ads are Brilliant

There’s a lot of slut-shaming happening this week, over this:   I talk a lot about how controversy in marketing isn’t always a bad thing. Should you actively “court” controversy? For fuck’s sake: NO. Should you stand for whatever it is that you believe in, publicly? Abso-fuckin-lutely. There’s a slew of PR and marketing professionals who say […]

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